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Business Plus Marketing (BPM) was formally established in 1994 as the Philippines’ distributor of CASIO calculators, taking over the role from Western Marketing Corporation
(WMC), its mother company and the original assignee of the distinction. When the demand for electronics and technology products boomed vigorously especially in the ‘90s, WMC saw the opportunity and formed BPM to especially focus on this burgeoning segment.
As the Philippines’ distributor of CASIO calculators and specialty products, BPM today maintains regular business transactions with around 500 dealers nationwide---appliance stores, department stores, mass retailers, stationery shops, supermarkets, warehouse clubs, school bookstores and the like. The company also does its own retailing through company-owned Globatronics, an electronics store with 3 branches and all Western Marketing outlets, the appliance-store chain whose strategically located branches number about 12 now.
Providing after-sales support to customers for their CASIO purchases is Ahead Technology
Center---BPM’s dedicated service and repair team. Purchases from BPM assures
customers of authentic CASIO products and are covered with a one (1) year warranty on parts
and after-sales service. Furthermore, expert technical assistance can be availed at the
Ahead Technology Center, which boasts of highly trained technical personnel and original
CASIO spare parts.
Business Plus Marketing believes your home must remain your sanctuary to retire
in and recharge after a hard day’s work. For your home environs, BPM brings you relaxing
furniture pieces from the best international manufacturers. To effectively market its
furniture importations, BPM thus set up Ambiance One, its retail arm for its imported
furniture products. Feast on varied choices at
Ambiance One Fine Furniture showrooms
for elegant and luxurious choices or visit Ambiance Lifestyle stores for trendy and
functional pieces. There are eight (8) Ambiance retail stores to date wherein you can
marvel from classic to trendy to outlandish of one-of-a-kind pieces at prices so affordable.
Many years since its birth in 1994, BPM still finds great new reasons to grow and evolve,
as customer needs also take varied new forms with time. But several things remain unchanged.
Total customer satisfaction. Fair play. Continuous improvement. These are lingering family
traditions shared throughout the Western Group of Companies to which BPM is proud to
belong.
Which make each new day one big reason for BPM to open its doors and offices to its
customers, and serve, or simply reach out, in whatever way.
For us at Business Plus Marketing, every customer is a meaningful encounter.
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